Community Children's Center
Lawrence, Kansas
Community Children's Center bridges the gap in available, accessible, and affordable high-quality early childhood care for kids 0-5 in Douglas County by providing education, support, advocacy, and programs. Building stronger families and promoting family and workplace health is at the heart of CCC's mission.
Campaign Design
Community Children's Center decided to expand its operations, renovating a new building and creating a new childcare program. Such a large scale project requires financial support from the community to come to fruition. YellowBug developed a booklet to explain the project, providing potential donors with key information to support their investment.
Landing Page
Using materials from the existing website, YellowBug was able to repurpose the landing page into a user friendly and visually appealing experience. We made sure that the focus of the page was the new project, highlighting the renovation mock ups, current programs, and the organization's core values.
Seizing Opportunity
In April 2024, CCC repurposed an unused space—formerly occupied by another daycare—to provide childcare for the community while construction continued on its main campus. This new location, known as CCC Southwest, required promotional materials, but the site was not yet photo-ready. To address this challenge quickly, YellowBug created custom illustrations to represent the campus in place of traditional photography.
Mission Video
YellowBug partnered with Community Children’s Center to produce a video highlighting the impact of their new Family Resource Center and expanded family support services. Through interviews and storytelling-focused visuals, the video showcases how CCC is creating a safe, welcoming space where families can access essential resources like parenting tools, local support connections, a community pantry, and a clothing closet. This project helped communicate CCC’s long-term commitment to strengthening families and building a more connected community.
Testimonials
An impactful testimonial from the donor, Amaar Garage Doors, was used to encourage more donations from the community. YellowBug was responsible for the entire production of these videos, from concept development to final edits. By capturing authentic stories and personal experiences, these videos helped build trust, showcase the organization’s mission, and inspire continued community support.
Marketing Materials
A suite of marketing materials were created to promote CCC's essential services. The combination of eye-catching visuals with informative content helped tell their story while enhancing their outreach efforts to prospective families.